Resume

Job Experience

Sandy Springs, GA

November 2021 – October 2023

Increased website traffic for lead generation; created website copy, social media content, and consistently blogged for a wide range of clients in B2B and B2C industries, utilizing SEO and E-E-A-T strategies
Conducted client interviews to maintain client relationships and thought leadership; conducted research; created content strategies based on client goals and SEO best practices.
Case Study #1: B2B client in commercial real estate foreclosures who struggled in niche industry. Created targeted, educational materials. Clicks saw 914.29% YoY increase and impressions saw 579.05% YoY increase after consistent blogging over 18 months. Earned featured snippet on major industry-relevant short-tail keyword.
Case Study #2: B2B and B2C client in industrial plastic sheeting who had plateaued on sales of their newly released vapor barrier product. Managed six-month blogging campaign centered around product which saw 62.5% increase in impressions YoY and gained the #1 search position for the product term. Product sold out months ahead of schedule.

Sandy Springs, GA

February 2020 – November 2021

Increased online presence through social media marketing, email campaigning, and interpersonal communications
Tunneled nonprofit partnership interest through website redesign, content creation, and strategy

Dunwoody, GA

October 2019 – November 2021

Tutored unique, individual students, including ESL and special education students, in twenty-minute one-on-one sessions specializing in writing, argument, and research
Received reports on improving student performance on average by half a letter grade

Atlanta, GA

September – December 2019

Monitored web performance; created web campaign, presentation, and mockup to improve conversions on company site
Wrote copy for several individual social media campaigns; aided in increasing engagement across all major platforms

Toccoa Falls, GA

January 2017 – May 2018

Tutored hundreds of unique students through one-on-one, thirty-minute, walk-in sessions, specializing in composition, literature, history, and research
Received reports from students tutored of grades on assignments being raised by half a letter grade on average

Vice President, Marketing, Archives, Project Manager

Toccoa Falls, GA

August 2015 – May 2018

Piloted all social media platforms for organization which previously advertised exclusively in print
Created platforms which gained over 200 followers in two school years

Decatur, GA

August 2018 – August 2019

Coursework: Web Writing, Grant Writing, Social Media, Journalism, Creative Nonfiction, Research, Project Management

Toccoa Falls, GA

August 2014 – May 2018

Coursework: History and Practice of Criticism, Historiography, Interpersonal Communication